Last updated on March 21st, 2024 at 04:58 pm
Unlock the true potential of your blog posts with the best on page SEO tools. In this age of content creation revolutionized by AI, it’s imperative to utilize tools that assist you in creating valuable, searchable, and authoritative SEO content. Harness the power of Fully page-optimized content to ensure your articles stand out in the vast digital landscape.
Indeed, as per Ahrefs, a staggering 90.63% of pages receive no organic search traffic from Google. Numerous factors contribute to this phenomenon, with on-page SEO playing a crucial role. Failing to incorporate the appropriate target keyword into content emerges as a significant reason for not achieving higher rankings and attracting traffic.
In this fast-paced digital landscape, mastering on-page SEO is your key to success. Say goodbye to guesswork and hello to data-driven decisions with powerful tools.
Imagine effortlessly optimizing your pages, outranking your competitors, and attracting a flood of organic traffic. That’s the power of the best on-page SEO tools.
Sound good? Ok.
Let’s see what on-page SEO tools are out there that can assist you in creating SEO-friendly content. Let’s dive in without spending too much time.
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ToggleWhat are the best on page SEO tools for 2023?
There are various on-page tools available, and it can be quite a challenging decision for you, especially if you are just starting your blogging journey and not sure what you need. So, finding a good and best SEO tool for the on-page optimization process might be overwhelming to you. I understand and agree with you, and after all, the best choice might be different for everyone. But here, you don’t have to worry. I have listed some tested and tried on-page software that has been working very well for a long time. You just need to choose the one that matches your needs. So here is the list below:
11 Best on page SEO tools for [2023]
There are several excellent on-page SEO tools available to assist with optimizing your website or your blog post in real time. Here are some of the best ones;
#1. Yoast SEO

Yoast SEO plugin for WordPress sites. This plugin boasts over 5 million active installations and has been downloaded more than 350 million times, receiving over 25,000 five-star reviews on WordPress.org. Yoast SEO originated as the first WordPress SEO plugin in 2007, initially named WordPress SEO. It was developed by SEO consultant Joost de Valk. In 2012, the plugin underwent a name change to Yoast SEO.
For an extended period, it has remained a popular choice among WordPress website users. Upon installation from the WordPress directory or the WordPress plugin tab, it begins to offer real-time suggestions and analysis to optimize your content. This includes identifying your primary keyword, advising on keyword usage frequency in your content, suggesting alt tags for images, recommending improvements to your SEO title, and readability score along with suggestions for enhancing your meta description.
Beyond these well-known features, some users might not be aware of additional functionalities. These include structured data graphs, aiding in differentiating content types such as blog posts, local shops, products, and organizations.
Initially when I didn’t know a lot about on-page optimization, then I chose the topic and kept writing but not aware of the exact keywords and how to optimize it. Now, I know this is my big mistake in the initial phase of my blogging journey. When I more dwelled in the blogging world, I became aware of the Yoast SEO WordPress plugin. It happened in the beginning phase, so keep in mind these types of mistakes. I will suggest you try Yoast SEO. It helps not only in optimizing for focus keywords but also in many things such as image optimization along with suggestions for internal linking and external linking as well.
Features for Yoast SEO
- SEO Analysis: Conducts real-time content analysis, offering suggestions to enhance SEO-friendliness.
- Readability Analysis: Evaluates content readability and suggests improvements for increased user engagement.
- XML Sitemaps: Generates XML sitemaps to assist search engines in understanding the site’s structure.
- Breadcrumb Navigation: Establishes breadcrumb trails to enhance user navigation and SEO.
- Canonical URLs: Permits the configuration of canonical URLs to prevent duplicate content issues.
- Title and Meta Description Templating: Easily create templates for titles and meta descriptions across various content types.
- Content Cornerstone Analysis: Identifies cornerstone content for improved internal linking strategies.
- Social Media Integration: Governs how content appears when shared on social media platforms.
- Schema Markup: Enables the addition of structured data to content, enhancing search results display.
- Redirect Manager: Facilitates the management and creation of redirects for modified URLs.
- Content Insights: Offers keyword and keyphrase analysis to optimize content for specific targets.
- Internal Linking Suggestions: Recommends relevant internal links to enhance site structure.
- Premium Features (Yoast Premium): Includes features like managing multiple focus keywords, 24/7 support, and advanced redirect capabilities.
Yoast SEO pricing
Yoast SEO, where the basic version is free of cost but decent for starters. However, if you choose to upgrade to the premium version, Yoast SEO Premium is priced at $99 for one year, excluding tax charges.
#2. Ahrefs

Ahrefs Keyword Explorer is a robust tool designed to assist in keyword research and on-page optimization. Leveraging its extensive database, it provides valuable insights into search volumes, keyword difficulty, and related keywords. By analyzing these metrics, users can pinpoint high-potential keywords, identify content gaps, and optimize their web pages accordingly. The keyword research tool furnishes detailed SEO metrics, encompassing click-through rates, global search volumes, and keyword rankings, empowering users to make informed, data-driven decisions.
Additionally, Ahrefs’ Keyword Explorer facilitates comprehensive competitor analysis, aiding users in comprehending competitors’ strategies and refining their optimization efforts. It proves to be an indispensable tool for elevating on-page SEO and driving organic traffic.
While you may use Ahrefs for keyword research and link building, it’s crucial to acknowledge its significant utility as a handy tool for on-page SEO. If you’re aware of Ahrefs, it becomes quite a comprehensive tool for all SEO prospects. When using Ahrefs and discovering its other features, it can be surprising how handy this tool is, capable of handling various tasks.
In essence, Ahrefs is an all-in-one SEO tool, notably recognized for keyword research and link building. However, it excels in other tasks effortlessly. An example is its adeptness in suggesting relative keywords and auditing your website by site audit feature. It works seamlessly and provides insights into your website’s performance, highlighting elements such as your post title, meta description, meta tags, duplication, canonicalization problems, and the suggested number of images with proper alt tags. Isn’t it quite intriguing?
Features for Ahrefs
- Ahrefs’ Site Audit tool identifies and addresses technical issues affecting on-page SEO, such as broken links, duplicate content, missing meta tags, and more.
- Discover top-performing content for specific keywords or topics using the Content Explorer feature. Analyze the content to understand why it ranks well, leveraging insights to improve your pages.
- Compare your website’s content with competitors using Ahrefs. Identify keywords and topics your competitors rank for that you don’t, helping fill content gaps.
- Research keywords with Ahrefs to find search volume, keyword difficulty, and related suggestions. This information aids in selecting the best keywords to target in your content.
- Ahrefs offers recommendations for optimizing individual pages on your site, including improvements for title tags, meta descriptions, headings, and content based on target keywords.
- Track specific page rankings for target keywords over time, enabling monitoring of on-page SEO performance.
- Ahrefs shows specific SERP features for your target keywords, helping tailor your content to compete effectively in search results.
- Ahrefs assigns a content score to your web pages based on factors like word count, keyword usage, and backlinks. This score helps identify pages needing improvement.
- Analyze your website’s mobile performance with Ahrefs, ensuring optimization for mobile devices. This is crucial for search rankings and user experience.
Ahrefs Pricing
Ahrefs provides various tools for free, including limited features like free keyword research. However, to access more advanced features, users can opt for Ahrefs’ premium plans. The Lite plan, for instance, starts at $99 per month.
#3. Copyscape

Ensuring content is plagiarism-free is not only crucial for your content marketing strategy but also a vital element for on-page SEO. After completing your article, from finding topics to editing, one crucial element remains before publishing on a WordPress site – checking for plagiarism to avoid duplicate content issues. In this case, Copyscape proves to be very useful.
Copyscape is a widely utilized online plagiarism detection tool that plays a crucial role in on-page optimization. It assists website owners and content creators in ensuring the originality and uniqueness of their content by scanning for duplicate or plagiarized material across the web. By using Copyscape, users can protect their intellectual property, maintain credibility, and avoid penalties from search engines related to duplicate content.
This tool aids in identifying and rectifying any instances of accidental or intentional plagiarism, ensuring that the content remains fresh and valuable to users. By incorporating Copyscape into your on-page optimization strategy, you can improve your search engine rankings and enhance the user experience by delivering original and authentic content.
Features for Copyscape
- Copyscape scans the internet to identify instances where your content may have been duplicated or plagiarized on other websites.
- Users can set up automated searches to regularly check for any instances of content plagiarism or unauthorized use of their material.
- Copyscape allows users to perform batch searches, checking multiple pieces of content for plagiarism simultaneously.
- Users can proactively protect their content by monitoring for potential misuse and taking action against unauthorized copying.
- The premium version offers additional features such as more comprehensive searches, file uploads for offline content checks, and an API for integration with other tools or platforms.
Copyscape pricing
Copyscape Premium charges 3 cents per search, covering up to 200 words, with an additional 1 cent per extra 100 words. For Copysentry Standard, the cost is $4.95 per month for up to 10 pages, and an extra $0.25 per month for each additional page. Copysentry Professional is priced at $19.95 per month for up to 10 pages, with an additional $1.00 per month for each extra page.
#4. Screaming Frog SEO Spider

Screaming Frog SEO Spider is a powerful website crawling tool that assists in on-page optimization along with technical SEO issues. It crawls websites to gather valuable data on various aspects of SEO, including broken links, meta tags, headings, images, and more. By analyzing this data, users can identify and rectify on-page issues that may affect search engine rankings and user experience.
The tool provides insights into page titles, meta descriptions, and header tags, allowing users to optimize them for better visibility and relevance. Additionally, it helps identify duplicate content, missing alt tags, and other SEO audit-related issues that can impact website performance. Screaming Frog SEO Spider is a valuable asset for optimizing on-page elements and ensuring websites are search engine-friendly.
Features for Screaming Frog
- Uncover Broken Links, Errors & Redirects.
- Analyze Page Titles & Meta Data.
- Review Meta Robots & Directives.
- Audit Hreflang Attributes.
- Scrutinize Exact Duplicate Pages.
- Generate XML Sitemaps.
- Explore Site Visualizations.
- Set and Monitor Crawl Limit.
- Search Console Integration
- Google Analytics Integration
Screaming Frog Pricing
The free version allows for limited use, offering to crawl with a limit of 500 URLs. In contrast, the paid plan comes with an unlimited crawl limit, and it is priced at $259 per year.
#5. Google Search Console

Google Search Console (GSC) is a free web service offered by Google, providing valuable insights and tools for on-page optimization.
It enables website owners to monitor their website’s performance in Google search results. With GSC, you can submit sitemaps, monitor search traffic, and identify indexing issues that may impact your website’s visibility. The Search Console also furnishes data on top-performing keywords, click-through rates, and average positions, aiding users in comprehending their website’s organic search performance.
By leveraging the insights from the Search Console, webmasters can identify crawl errors, optimize meta tags and descriptions, and analyze user queries. This helps in refining your on-page SEO strategy and enhancing your website’s visibility in Google search results.
Overall GSC is an invaluable resource for understanding Google’s interaction with your website and making improvements to enhance its visibility in search results.
Features for Google Search Console (GSC)
- Presents data on your site’s performance in Google Search, including search queries, pages, and user devices.
- Provides insights into how Google crawls, indexes, and serves websites.
- Enables website owners to monitor and optimize Search performance.
- Email notifications alert you to new issues found by Google on your site.
- Assists in identifying and resolving indexing issues, such as crawl errors and URL indexing status by Coverage Reports:
- Allows specific URL inspection to understand how Googlebot views it, aiding in troubleshooting indexing and crawling issues.
- Enables submission and monitoring of XML sitemaps for Google to comprehend your website’s structure.
- Check your site’s mobile-friendliness and offer suggestions for improving the mobile user experience.
- Alerts you to security concerns on your website, such as malware or hacking attempts.
- Displays websites linking to your site, providing insights into your backlink profile by Links Report.
- Offers insights into loading, interactivity, and visual stability of web pages, crucial for user experience and search rankings by Core Web Vitals Report.
- Provides information on structured data markup and other enhancements to make your site’s search results more attractive.
- Includes tools like PageSpeed Insights integration to optimize your site’s loading speed.
- Notifies you if your site violates Google’s guidelines, allowing you to request a review after fixing the issues.
- Enables grouping multiple versions of your site (HTTP, HTTPS, www, non-www) for a comprehensive performance view.
- Lets you connect your site to other Google services, such as Google Analytics, for additional data gathering.
Google Search Console Pricing
“Free of cost,” means that the GSC is available at no charge, and users can use it without having to pay any fees.
#6. Semrush

SEMrush is a comprehensive digital marketing tool that offers a range of features to assist with on-page optimization. Its robust suite of tools includes keyword research tool, competitor analysis, backlink analysis, site auditing, and more. With the SEMrush SEO toolkit, users can identify high-potential keywords, track their rankings, and analyze the performance of their competitors’ websites.
The site auditing feature helps in identifying on-page issues like broken links, duplicate content, and missing tags, allowing users to optimize their web pages for better search engine visibility. Additionally, SEMrush provides valuable insights into backlinks, enabling users to build a strong link profile for improved search rankings. It proves to be a valuable tool for enhancing on-page optimization efforts and driving organic traffic.
Features of Semrush
- Identify high-performing keywords related to your business or industry.
- Analyze keyword difficulty and competition.
- Conduct a comprehensive analysis of your website’s health and identify issues affecting its performance.
- Receive suggestions for improving on-page SEO.
- Explore and assess your backlink profile.
- Monitor your competitors’ backlinks and discover new link-building opportunities.
- Analyze your competitors’ online strategies.
- Compare your performance against competitors in terms of keywords, traffic, and backlinks.
- Monitor your website’s ranking for specific keywords.
- Analyze your social media performance and track competitors.
- Research and analyze competitors’ ad strategies.
- Identify new keywords for PPC campaigns and optimize existing ones.
Semrush Pricing
Like Ahrefs, SEMrush offers various features for free with limitations. For instance, Semrush allows free users to conduct up to 7 keyword searches per day. If you choose to opt for the premium plan, the basic “Pro” plan costs $129 per month.
#7. SE Ranking

SE Ranking is a comprehensive SEO platform that offers a range of features to aid in on-page optimization. It provides a detailed analysis of website performance, including keyword rankings, backlink profiles, site audits, and more.
SE Ranking offers valuable insights into on-page elements such as meta tags, headings, image optimization, and content quality. By utilizing its recommendations, users can optimize their web pages for better search engine visibility and user experience. The platform also offers competitor analysis, allowing users to identify areas where they can outperform their rivals. SE Ranking is a powerful tool for enhancing on-page optimization efforts and driving organic traffic to websites.
Features for SE Ranking
- Monitor your keyword rankings over time.
- Assess the quality and quantity of your website’s backlinks.
- Create customized reports to analyze and share insights.
- Organize and categorize keywords for efficient analysis by Keyword Grouper.
- Gain valuable insights into your competitors’ strategies.
- Conduct a comprehensive examination of your website’s health.
- Evaluate and optimize on-page elements for better SEO.
- Track modifications made to your web pages over time.
- Analyze your Search Engine Results Page (SERP) performance.
SE Ranking Pricing
The pricing for the SE Ranking tool starts at $55 per month and comes with a 14-day free trial period.
#8. SEOCrawler

SEOCrawler (or SEOcrawl) is described as a comprehensive SEO tool designed to offer valuable insights and recommendations for on-page optimization. It focuses on automating keyword reports and Search Console rank tracking, aiming to save users significant time. The tool emphasizes the importance of good keyword tagging, allowing users to easily detect changes in trends and fluctuations in traffic based on keywords or URLs.
The tool is highlighted as having an interactive dashboard that makes it accessible for almost anyone to leverage Search Console data. It is recommended for individuals managing multiple projects or those seeking simplicity and speed in analysis.
SEOCrawler is portrayed as a means to transform the vast amount of data seen in Google Search Console into useful information for users aiming to delve deep into their data for more comprehensive insights.
Features for SEOcrawler
- Uncover insights and analyze the performance of your project with SEO Dashboard.
- Keep a close eye on your keywords using the efficient and unlimited Rank Tracker.
- Learn the art of creating and automating comprehensive SEO reports.
- Explore the features of SEOcrawl’s all-in-one SEO extension for enhanced capabilities.
- Organize and prioritize your project tasks seamlessly with the Task Manager.
- Gain insights into identifying and resolving SEO cannibalization cases in your project.
SEOcrawler Pricing
a starter plan for an SEO crawler that costs 9 euros per month. Additionally, there’s a note mentioning that payments must be made in EUR currency.
#9. Moz pro
Moz Pro and its tool On-Page Grader is a powerful tool designed to assist with on-page optimization. It provides a comprehensive analysis of web pages, evaluating various factors that impact SEO performance.

The tool examines elements such as title tags, meta descriptions, URL structure, keyword usage, and content quality. With its intuitive interface, users can receive actionable recommendations to improve their on-page optimization efforts. Moz On-Page Grader also offers insights into competitors’ pages, allowing users to compare their performance and identify areas for improvement. By leveraging this tool, website owners like you can enhance their on-page elements, increase search engine visibility, and ultimately drive more organic traffic to their websites.
Features for MozPro
- Evaluate the optimization of a specific keyword on a given web page with On-Page Grader.
- Receive recommendations to improve page content, specifically targeting identified keywords.
- Get suggestions from On-Page Grader for optimizing title tags and meta descriptions to enhance SEO.
- On-Page Grader assesses and guides the improvement of the URL structure for better SEO-friendliness.
- Review the usage of header tags (H1, H2, etc.) and receive optimization suggestions with the tool.
- On-Page Grader examines the frequency of target keywords on the page, providing recommendations for adjustments if needed.
- Analyze both internal and external links on the page with On-Page Grader, receiving suggestions for improvement.
- Evaluate the page’s optimization for mobile devices, considering factors like responsive design and page load times.
- On-Page Grader checks page load times and provides recommendations to enhance the page’s speed.
- Evaluate the use of social tags and sharing options on the page using On-Page Grader.
- Compare your page’s performance against competitors for the same keyword using On-Page Grader.
- Receive an overall score and grade for on-page SEO, facilitating a clear understanding of your page’s strengths and weaknesses.
Moz pro Pricing
Moz Pro, which has a free version and a premium plan called the “Standard” plan, is priced at $79 per month.
#10. Seobility

SEObility is a browser-based SEO tool that offers comprehensive insights and features for on-page optimization. it has a quick setup process, and a clear interface, and is known for providing valuable optimization information at a glance. It has received a 4.6 rating on G2.com out of 5, indicating credibility.
SEObility is highlighted for its ability to identify and address SEO deficiencies, offering insights into on-page parameters. Additionally, it provides keyword-tracking functionality to monitor rankings and discover optimization opportunities. The tool aims to assist website owners in improving on-page elements, boosting organic search traffic, and enhancing overall SEO performance.
Based on the features efficiency provided, SEObility seems to be a potentially good choice for those seeking an affordable on-page SEO tool, considering its features, user-friendly interface, and positive rating on G2.com.
Features for Seobility
- Utilize our comprehensive SEO Checker to assess and enhance the optimization of your website.
- Optimize your content effectively by leveraging our Keyword Checker to analyze and refine your chosen keywords.
- Keep track of your website’s performance with our Ranking Checker, ensuring you stay informed about your search engine rankings.
- Explore and optimize your pages for topical relevance by analyzing the top-ranked content on Google using our advanced TFIDF Tool.*
Seobility Pricing
Seobility is a tool that offers both a free version and a premium plan priced at $50 per month. The premium plan includes a 14-day free trial, allowing users to explore its features. During this plan, you can manage up to 3 website projects.
#11. Surfer SEO

Surfer SEO, is a tool with various features for content optimization, particularly in the realm of on-page SEO. Surfer SEO utilizes Natural Language Processing (NLP) to analyze and enhance content for improved search engine rankings. It provides data-driven insights and recommendations to improve on-page SEO elements and content quality. Here are some key features associated with Surfer SEO
Features of Surfer SEO
- Provides insights and recommendations to optimize on-page SEO elements.
- Helps improve content quality to align with search engine requirements.
- Utilizes artificial intelligence to analyze and enhance content.
- Offers data-driven suggestions for optimizing various aspects of the content.
- Assists in keyword research and integration within the content.
- Provides data on relevant keywords for better search engine visibility.
- Utilizes data-driven insights for effective SEO strategies.
Surfer SEO pricing
Surfer Seo comes with a free version and a premium plan called the “ESSENTIAL” plan, which costs $89 per month. The premium plan offers features such as the ability to write and optimize articles, with a limit of up to 30 articles. Additionally, there’s a 7-day money-back guarantee.
Why should you care about on-page SEO?
On-page SEO offers several benefits for website owners and businesses. Here are some key advantages:
- Improved Search Engine Rankings: Optimizing on-page elements increases the chances of ranking higher in search engine results pages (SERPs) for relevant keywords, leading to increased visibility and organic traffic.
- Enhanced User Experience: On-page SEO focuses on improving factors like content quality, page speed, mobile-friendliness, and user-friendly navigation, resulting in a positive user experience and increased engagement.
- Targeted Traffic: By optimizing for specific keywords, on-page SEO helps attract relevant and targeted traffic to the website, increasing the likelihood of conversions and achieving business goals.
- Better Click-Through Rates: Well-crafted title tags and meta descriptions can entice users to click on the search results, improving click-through rates and driving more organic traffic.
- Competitive Edge: Effective on-page SEO allows businesses to outrank their competitors and establish themselves as authoritative and trustworthy sources in their industry.
- Cost-Effectiveness: On-page SEO is a cost-effective strategy compared to other marketing techniques like paid advertising. Once optimized, on-page elements can continue to drive organic traffic without ongoing costs.
- Long-Term Results: On-page SEO efforts have a lasting impact. When done correctly, optimized pages can maintain their rankings and continue attracting organic traffic over an extended period.
FAQs on the topic of best on page SEO tools
What is an on-page SEO tool?
An on-page SEO tool is a digital instrument designed to optimize and enhance elements directly on a website for improved search engine visibility. These tools analyze and provide recommendations for factors such as content, meta tags, and HTML structure to help websites rank higher in search engine results, ultimately boosting online visibility and organic traffic.
How can I improve my on-page SEO?
To enhance on-page SEO, focus on optimizing content with relevant keywords, ensuring a clear and concise meta description, improving page load speed, and maintaining a user-friendly website structure. Regularly update content, utilize header tags, and incorporate multimedia elements for a well-rounded optimization strategy.
How to do an on-page SEO analysis?
- Check Your Visibility on Google.
- Check URLs and Meta Descriptions.
- Analyze Titles and Headings.
- Evaluate Incoming Links.
- Analyze Your Spam Score.
- Check Your Internal Links.
- Investigate for Broken Links.
- Analyze Your Web Content.
How often should I use these on-page SEO tools?
The frequency of using on-page SEO tools depends on the website’s needs. For optimal results, perform regular assessments, especially when updating content or making structural changes. Periodic reviews, such as monthly or quarterly, help maintain and improve search engine rankings over time.
Can I improve my website’s ranking with on-page SEO alone?
While on-page SEO is crucial, a comprehensive strategy combines both on-page and off-page efforts for optimal results. Enhance content, meta tags, and site structure, but also prioritize quality backlinks, social signals, and user experience. The synergy of these elements contributes to higher search engine rankings and improved website visibility.
Over to you – Which tool is perfect for on-page SEO for you
In the dynamic landscape of digital marketing, employing the best on-page SEO tools is pivotal for success. These tools empower you to optimize your website, and its content enhance user experience, and boost search engine rankings. As you embark on this journey, remember that mastering on-page SEO is an ongoing process.
Embrace these tools as your allies, refining and adapting your strategies. With dedication and the right tools at your disposal, you have the potential to elevate your online presence, outrank competitors, and achieve lasting success in the ever-evolving realm of search engine optimization.
Over to you—choose on-page SEO software with your preference seize the opportunity, implement these insights, and watch your website flourish in the digital sphere. Happy optimizing